New Innovations General Trading L.L.C

Your High Quality Lubricants Supplier in the Middle East

Our brands
About Us
Additional Portfolio

About Us

Our President Walter Wagner

As a mechanical engineer with 25 years of experience Mr. Wagner is a specialist in lubricants and lubrication systems. He patented unique Micro Ceramic Glide Compounds with outstanding characteristics for a wide range of applications. Furthermore Mr. Wagner is fuel and fuel additive expert. Therefore he patented a method to generate hydrogen to optimize the combustion process.

Our Team

Under the direct supervision of our president a team of qualified, skilled and experienced engineers are dedicated to our customers to provide innovative and contemporary solutions.

Our Company

Our company is located at Jebel Ali Free Zone, Dubai UAE. The company´s founder is a German technocrat, who revolutionized tribology 25 years ago. With his affluent tribological experience he holds several patents in this technology. Our mission is to provide unique lubrication solutions to our customers, both in the industrial and automotive sector. We have successfully demonstrated our products and services worldwide.

Proven technology – superb results!

Our Mission

We provide our customers with state-of-the-art lubricants and lubrication equipment.

Our Vision

We inspire our customers of an effective, sustainable and economical optimization of lubrication processes.

Our Commitment

We are a highly committed lubrication specialist providing our customers advanced premium lubrication products and services. Our portfolio includes industrial lubricants, car care products and lubrication equipment. Our aims are to save energy, optimize processes, reduce wear and increase efficiency.


For information, orders and requests please contact us by email or phone:

Molykote certified dealer for GCC

MOLYKOTE Lubricants

We are certified distributors for MOLYKOTE products in the GCC and offer you the full range of pastes, greases and barrier fluids.

Wagner classic oils

WAGNER Classic Oil

As a classic car specialist, we offer an exclusive portfolio of classic oils. Based on our profound experience over the last 30 years we guarantee superior quality and optimal protection for your classic car.

Wagner aerosols

WAGNER Aerosols

Our high-tech sprays for:
• lubrication
• MRO solutions
• cleaning
• electronics
• customized solutions

WAGNER High Tech Additives

WAGNER High Tech Additives

Our high-tech additives cover a full range of automotive and industrial applications:
• patented Micro Ceramic glide compound
• anti-wear and anti-friction additives for the automotive aftermarket
• fuel additives
• radiator care
• customized additive solutions

Wagner greases & pastes

WAGNER Greases & Pastes

Our superior high-tech greases and pastes offer customized lubrication solutions for a wide range of automotive and industrial applications – for extreme load, pressure, temperature and water resistance.

Wagner lubrication equipment

MATO Lubrication Equipment

Check out MATO Lube-Shuttle® – the future of efficient greasing, using new and unique thread-in cartridges. All WAGNER grease cartridges are designed to perfectly work together with the Lube-Shuttle®-system.

WAGNER Cleaning Agents

Development and production of sustainable cleaning, protection and care systems for all surfaces.

Wagner grease filling machines

Grease Filling Machines

We manufacture tailor-made grease filling machines to change and optimize the process of greasing – produced on demand and suitable for all companies with a high grease consumption. Our machines increase efficiency, decrease costs and help keeping the operating process clean.

BAROX GmbH Germany lubricants exclusive dealer

BAROX GmbH Lubricants

We are the middle-east exclusive distributors for the products of BAROX GmbH Germany – a full range of modern, high-tech lubricants for automotive, marine and industrial applications.


Contract Filling

Contract Filling

For your special demands we offer customized contract filling and private labeling, providing a full service in filling of cartridges and pails for clean and effcient greasing.

Customized Products

We are experts in lubricants, grease delivery systems and fuels. Thanks to our extensive long-term research and development we will find a solution for every customer demand. Your desire is our challenge!

Laboratory Services

Our laboratory services include:
• lubricant analysis
• consultancy and support
• development of customized products
• failure analysis of lubrication processes
• risk evaluations

Advanced Training & Guidance

Our skilled and experienced technical stuff provides guidance and support in finding the suitable product for your demands. In addition we offer advanced trainings for your employees.

Additional Portfolio

Graphite Dispersions by AMG Graphite

Our unique and patented dispersion products are suitable for a wide variety of high load industrial applications.

AirTec Emission Reduction Systems

Our patented AirTec system optimizes the combustion process in engines and furnaces by generating hydrogen from the intake air humidity and injecting it together with fuel. To achieve the secession of hydrogen, we developed a formula to calculate defined electromagnetic resonance vibrations that are then transfered to the intake air by an electrical coil installed in the air intake pipe or passage.

Air-Tec key points

Metal Can Trading

We provide packaging solutions for food, chemicals and aerosols.